Google Ads Specialist

The Campaign Manager will be responsible for the end-to-end management of paid media campaigns across platforms including Google Ads, Meta, LinkedIn, and TikTok. This role requires a commercially minded, data-literate professional who thrives in a remote team, loves solving problems, and is excited about delivering tangible results.

Key Responsibilities

• Set up, manage and optimise campaigns across Google Ads (Search, Display, Shopping, PMax), Meta, LinkedIn, and TikTok
• Conduct keyword research and audience targeting to maximise ROI
• Create compelling ad copy and ensure logical, high-performing campaign structures
• Configure and manage conversion tracking through Google Tag Manager, GA4, and Meta Events Manager
• Build and maintain Google Data Studio dashboards for performance reporting
• Analyse performance using GA4 and provide actionable insights
• Collaborate with Account Managers on strategy, reporting, and client communication
• Raise and resolve performance issues proactively
• Stay informed on digital marketing trends and platform updates

Ideal Candidate

• Minimum 3 years’ experience managing PPC and social ad campaigns in an agency environment
• Expertise across Google Ads, Meta Ads, and at least one of TikTok or LinkedIn Ads
• Advanced proficiency in Google Analytics 4, Google Tag Manager, Google Data Studio, and Excel (including pivot tables)
• Highly organised with excellent attention to detail and multitasking ability
• Creative thinker with strong problem-solving and analytical skills
• Strong written and verbal English communication skills (native or bilingual level preferred)
• A motivated self-starter with a proactive, team-first mindset
• Google Ads and Google Analytics 4 certified

What’s on Offer

• Fully remote role with flexible working arrangements
• Diverse client portfolio across multiple industries
• Supportive, fast-paced team environment
• Genuine career development opportunities within a growing agency
• A culture that values collaboration, initiative, and high performance